Services
Data Activation for Customer Engagement
Learn how to leverage and activate your customer data to boost engagement and conversions. With over 20 years of experience in the IT industry, I can help you unlock the full potential of your data.
Marketing Automation Platform Recommendations
Need help choosing the right Marketing Automation platform? I'll analyze your requirements and recommend the best solution for your business, drawing from my extensive experience with various systems.
Salesforce Marketing Cloud Optimization
As a certified Salesforce Marketing Cloud Consultant, Developer, and Email Specialist, I offer comprehensive SFMC services including:
- Platform and data audits
- Performance improvements
- Custom automation development
- Complex campaign design and implementation
- Integration with other Salesforce clouds and third-party services
- Best practices implementation and team training
Marketing Automation Efficiency
Discover how Marketing Automation can streamline your marketing efforts, saving time and resources while enabling you to create more impactful campaigns.
Digital Marketing Speaking Engagements
Looking for a speaker on Digital Marketing or Marketing Automation? With experience presenting at international events like SiGMA in Malta, Dubai, and Belgrade, I can deliver engaging talks on hyper-personalization and data-driven marketing strategies.
Salesforce Marketing Cloud Expertise
With over 5 years of hands-on experience as a Salesforce Marketing Cloud Consultant and Developer, I offer deep expertise in:
- Platform audits and health reports
- Performance optimization and automation development
- Complex campaign design using Journey Builder
- SSJS/AMPscript development for advanced functionality
- SQL-based complex data segmentation
- Integration with Service Cloud and third-party applications
- Transactional email management
- CloudPages creation and maintenance
Featured Salesforce Marketing Cloud Projects
Campaign Extractor SSJS Script
Developed a custom SSJS script for complex reporting, enhancing campaign analysis capabilities.
Zoom Integration with SFMC
Implemented seamless integration between Zoom and SFMC using Salesforce CRM, improving event marketing efficiency.
Cross-Country Automated Campaigns
Designed and deployed automated campaigns for clients with customers across Europe, incorporating country-specific behaviors and content.
Salesforce Certifications
As a testament to my expertise, I hold multiple Salesforce certifications:
Key Salesforce Marketing Cloud Projects
Campaign Extractor SSJS Script
Advanced reporting solution for complex campaign analysis
Zoom Integration
Seamless integration between Zoom and SFMC using Salesforce CRM
Cross-Country Campaigns
Automated campaigns for clients with customers across Europe
SFMC Migration
Complete design of migration plan between SFMC instances
Salesforce Marketing Cloud Experience
5+ years of hands-on experience
Key Achievements in Salesforce Marketing Cloud
Platform Optimization
Developed scalable tools for platform usage optimization, reporting, and health checks
Mentoring
Mentored and advised new employees and marketers on SFMC best practices
Implementation from Scratch
Led SFMC implementation as the sole Digital Marketing Campaign Manager for DIA Retail